Better Use of Your On-Camera Flash

April 23rd, 2010

For me, photography is about light. Without it, it is kind of hard to make a photograph. With the large number of people getting into the paid photography arena without formal training in the craft of lighting and photography, I always find it good to be able to share great insight into photographic techniques. A new book out by Neil van Neikerk does just that. In his book On-Camera Flash: Techniques for Digital Wedding and Portrait Photography, Neikerk discusses how to better use what is the only light source many new photographers have available to them.

The following review was posted on DWF and I think sums up the important information reviewed in his book.

“The techniques he shares in this book and on his blog are not earth shattering for anyone who uses on-camera flash regularly and creatively, but are a well thought out, systematic approach to lighting using one of the most basic, portable, and easy to use lighting systems available to professional photographers.

The book is dividing into three parts. The first covers some basic concepts about lighting and equipment. The second covers the technical stuff: Exposure metering, flash modes, sync speeds, etc. The third part is the heart of the book, outlining techniques: bouncing flash, balancing color temperatures, and using flash in broad daylight.

The knowledge contained in this book is important, but it is not as important as actually practicing the techniques Neil talks about, and finding what actually works for you. Neil spends a number of pages early on describing the difference between how his (then) current Canon and Nikon camera systems differ. This is not, in my reading, an absolute “if you are shooting Nikon, then here’s what to look for”, as his observations on how the cameras’ histograms display information may change with the next generation. Instead, these are observations that Neil has made by becoming intimately aware of his camera, his flash, and how the two interact. It’s up to you to learn how your gear works, using what Neil writes here as a starting point and as a baseline.

Now the $34.95 question: is this book worth picking up? If you do not have an intimate knowledge of your flash, how it behaves in different lighting situations, how to dial in exposure compensation, and how to use everything at your disposal as a light source, then absolutely. Owning this book will give you a college-level course worth of instruction on the hows, whys and wherefores of on-camera flash.

Even if you (think) you have a complete understanding of your flash and how to use it, this book can be a good read. As we use our gear, we start to develop ruts: ways of using things that become habit over time. This is not a bad thing, but sometimes we need to be reminded of some of the other ways of using gear, or other techniques, or just to see how other people are dealing with the same issues we are.”

To learn more about this book and the many other books Amherst Media offers check out their web site.

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Feature Photo of The Week: Comical Wedding Party

April 22nd, 2010

The Feature Photo of The Week is from Marcia Cerise Photography in New Castle, CO. We love the facial expressions on the bride and groom and their wedding party! The only word to explain this photo is – COMICAL. You may also see some of Marcia Cerise’s photography displayed on our Zookbinders website as well.

To view more work from Marcia Cerise, you can visit her website at: http://www.mcerisephoto.com

Please click on the image to enlarge:



All images provided to Zookbinders by Marcia Cerise Photography
All Rights Reserved
For image permissions, please e-mail: marcia@mcerisephoto.com

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Feature Photo of The Week: Curious Lion

April 15th, 2010

The Feature Photo of The Week is from Dori Pack Photography in Palatine, IL. Dori is an extremely talented still-life/product photographer, and graphic designer. She went on a group trip to Africa a few years ago and came back with many wonderful images of animals, tribes, and landscapes. This image below is what we call the “Curious Lion” – there’s a funny story behind this image as it was taken right before the the male lion decided to relieve himself on the jeep.

Click on the image to enlarge:

All images provided to Zookbinders by Dori Pack Photography
All Rights Reserved
For image permissions, please e-mail: doridnaedesigns@gmail.com

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Industry Icon Celebrates Birthday and Facelift

April 12th, 2010

As many of you know, this year marks Photoshop’s 20th anniversary. Arguably no single tool has had as much impact on digital imaging as Photoshop. Besides reaching this milestone, Photoshop has also released its latest version, CS5, which went live today. To learn more check out Scott Kelby from Photoshop User TV for a preview.

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Tips for Better Album Covers

April 9th, 2010

Designing an album cover can be the more challenging part of designing any album including various Zookbinders albums. This is because pages and page spreads have a set dimension, but covers can vary depending on the number of pages – which influences the spine width – and the type of cover.

Leather Cameo Covers

Your only design issues with cameo photos on any leather cover is the size of your cameo. When designing your cover in ROES, the size of album you select will activate the cameo sizes available for that specific cover. Please remember an 1/8 inch will be trimmed off each edge of the print before it is adhered to the cover and the color of the liner around your cover cameo will match that of the inscription you select.

Reflectionz and Leather Spine Covers

These are our most popular image covers. They offer the contemporary look of a full bleed image on the front cover with the elegance of leather on the spine and back cover. When creating your cover image for these albums please remember the following measurements: Reflectionz Album Covers = Subtract 2 inches from the width of the book (if you are making a 10×10 album, the cover image will be an 8×10 vertical image). Leather Spine PhotoBook Plus Covers = subtract 1.5 inches from the width of the book. We also recommend that all text is 1/2 of an inch away from the edge.

Photowrap Covers

When creating your photowrap for PhotoBook and PhotoBook Plus covers, using accurate measurements is critical to having your cover images and text line up properly. We have created the following chart to give you your overal canvas size based on your cover size and number of page inserts. 2010 Cover Specs

Once you have your canvas size set, drag guide lines 3/4 of an inch in from each outer edge. Then, from the left guide line, come in the width of your cover (for a 10×10 album come in 10 inches, for an 8×12 album come in 8 inches) and set another guide line there. Now do the same from the far right guide line. Now, from each of these inner guide lines set another guide line 1/2 inch in toward the center of the cover. The remaining gap between these two sets of double lines will be your spine. For more details see our previous article.

Remember that for photowrap covers you will need to design new covers for each sized book you create as these cover files do not proportionally shrink like the pages do because of the 3/4 outter margin and spine width.

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