Archive for the ‘Industry News’ Category

Nik Software for ‘Debbie Digital’ – What Do You Think?

Friday, August 6th, 2010

In a recent article in USA Today, Nik Software CEO Michael Slater says he dreams of taking his tools designed to help photo professionals and promote them to another breed of photographer: “Debbie Digital.”

The article says, “Nik is planning software next year aimed at the consumer market: programs that won’t be attached to Photoshop but will offer the same ability to quickly enhance photos, with more precision and control than currently being offered.”

“We want to provide an extraordinary experience beyond the camera that’s for anyone who takes pictures,” Slater says.

Do you think this will be good for the industry? Will it now mean more and more people will be able to create effects and enhance images and take the mystique away from professional photography? Will true professional photographers be able to communicate that great photography is more than camera and computer effects? Will the consumer listen? How might this affect you, your workflow, your business?

Skip College – Make Money

Monday, July 26th, 2010

In a recent article posted on Yahoo, Susan Johnston posts the “7 Jobs to Skip College For.” Freelance photographer made the top of this list. While Ms. Johnston fully acknowledges that these aren’t just easy jobs for drop-outs and they do require a specialized degree, from my perspective, this is just another shot at our industry that you really don’t need much more than a camera and a bit of interest and you’ll be making, as the article says, a median salary of $47,800.

Now I don’t know about you, but I don’t know many photographers, taking home over $45,000. Sure our gross can be several times that but after cost of goods, fixed expenses, equipment investments, employees, taxes and the like, I don’t think many photographers are taking home that kind of money. The ones who are do have at least a degree in photography and many years of experience.

Photography is (or at least was) a craft as well as an art. It takes years to learn and do well. Running a business, is also a skill, to make a living in photography you need a solid business education. Articles like this, in my mind, make light of a serious and challenging profession. Check out the article for yourself and let us know what your background is and if you are taking home this kind of money.

Is Facebook Killing Your Print Sales?

Tuesday, June 29th, 2010

More and more people are sharing their images via social media and are choosing not to print their images out. Is this trend affecting your business? Are fewer of your clients ordering prints and just requesting a disc? The article by The Washington Post looks at the issue of posting verus printing photos and how it is affecting the market. Zookbinders thinks that there will be continued demand for well designed and built photo albums but the desire to have digital files and share them online will continue to grow. What are your experiences?

Take an Old School Challenge

Tuesday, June 1st, 2010

As someone who’s been in this industry for over 25 years, and has fully adapted himself to the digital age, I do find it very refreshing to occasionally go old school and shoot film every now and then. A couple years ago I had a client request an all film, B&W package for their wedding. After the first few minutes of looking at the back of my Canon F-1 wondering where my images were, I got into the groove and really focused on what I was doing in the moment and began seeing the shot in my mind rather than always checking the screen.

Many of us know Scott Kelby as Editor of Photoshop User magazine and President of the National Association of Photoshop Professionals. In a recent blog post he set out a challenge to go “old school” for a weekend. Take a look and give it a try. I find that when I shoot film, I actually put more thought into what I am doing before I click the shutter rather than react to what I see on screen after I click the shutter.

Industry Icon Celebrates Birthday and Facelift

Monday, April 12th, 2010

As many of you know, this year marks Photoshop’s 20th anniversary. Arguably no single tool has had as much impact on digital imaging as Photoshop. Besides reaching this milestone, Photoshop has also released its latest version, CS5, which went live today. To learn more check out Scott Kelby from Photoshop User TV for a preview.

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